Insights

Insight. Influence. Impact.

Insights

Case Study – Brown Forman Developing Specific Sales Strategies

Brown Forman is a diversified producer, wholesaler and distributor of branded spirits and wines. Our challenge was to review Brown Forman’s current route to market and recommend how it...

Read more
Insights

Entering the esports arena

If you are in the sports and events industry, you have heard of League of Legends, Dota 2, Counter-Strike:Global...

Read more
Insights

Is your sales strategy eroding customer loyalty?

In today's world, consumers are presented with more choice than ever before.

Read more
Insights

Sports Business & Integrity Award – David Mackay

Congratulations to our Partner, David Mackay, on receiving the ‘Most Outstanding Postgraduate Student Award’ at Victoria University’s recent Sport...

Read more
Insights

Understanding the cost to teach

The breadth and complexity of university operations make it difficult to analyse the cost of delivering courses. As the...

Read more
Insights

Building a happier, healthier, more productive Australia during COVID-19

SPP Senior Partner Ben Apted has written a letter to our Australian Prime Minister, The Hon. Scott Morrison MP, to...

Read more
Insights

esports – the game changer for Australian sports and entertainment

On June the 3rd, the Minister for Tourism and Major Events John Enron announced Victoria will be home to...

Read more
Insights

Knowledge Institutions’ role in maximising precinct outcomes

Internationally recognised precincts have benefitted from successful partnerships with knowledge institutions, where both research and education capabilities have played...

Read more