Insights
Insight. Influence. Impact.


Insights
How strong is your retail brand?
With a turbulent quarter ahead, now is a crucial time for independent retail groups to take stock of their brand and to look, with renewed focus, at where effort should be...
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Lessons from the best retail brands
Our work in today’s retail market has highlighted significant shifts in consumer demand and purchase behaviour that are further...
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Shopper “bounce back”. How has the way we shop changed?
Retailers need to understand the profile of their shoppers as they seek to re-emerge from COVID
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Growth: Realising new market growth opportunity
Swinburne University, a leading higher and vocational education university, wanted to grow revenue out of the industry-training part of...
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Navigating the return of shopper ‘freedom’: three fundamentals for success
A year ago, like many others, we presented our predictions on retail shopper “bounceback” (you can read those predictions...
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Boosting youth engagement with esports and organised gaming
Two thirds of Australians now play video games highlighting that the games are firmly entrenched in mainstream society1. We know...
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Too much choice – another roadblock to growth
There has been wide business news coverage for the repeated assertion from Coles’ CEO, John Durkan, that Australian grocery...
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Case Study – Brown Forman Developing Specific Sales Strategies
Brown Forman is a diversified producer, wholesaler and distributor of branded spirits and wines. Our challenge was to review...
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