Insights

Customer First – myth or reality?

To paraphrase the famous Winston Churchill quote:   “Never in the history of commercial conflict was so much written by so many about Customers but understood, let alone practiced, by so few.” As...

Read more
Insights

How ‘growth ready’ is your business?

There is no simple singular silver bullet answer to the growth questions facing most organisations. Many overstated claims are...

Read more
Insights

Case Study – Brown Forman Developing Specific Sales Strategies

Brown Forman is a diversified producer, wholesaler and distributor of branded spirits and wines. Our challenge was to review...

Read more
Insights

Too much choice – another roadblock to growth

There has been wide business news coverage for the repeated assertion from Coles’ CEO, John Durkan, that Australian grocery...

Read more
Insights

esports – the game changer for Australian sports and entertainment

On June the 3rd, the Minister for Tourism and Major Events John Enron announced Victoria will be home to...

Read more
Insights

Is your sales strategy eroding customer loyalty?

In today's world, consumers are presented with more choice than ever before.

Read more
Insights

Creating Customer Value in Retail Energy

ARTICLE SUMMARY The current energy retail model is price-driven and transactional. The future of energy retailing will not rely on...

Read more
Insights

Growing a Financial Services Business

ARTICLE SUMMARY SPP's client was an emerging player in the financial services sector in Australia. Although the client had enjoyed...

Read more